Salon owners and hair designers! How many hair style photos do you have on your Naver map, salon blog, or Instagram? To show customers a variety of hair styles, you need a lot of photos, but are you finding it difficult to update those hair style photos due to portrait rights issues and challenges in recruiting hair models?
Do salons with many hair style photos have higher sales?
In fact, hair style photos are extremely important in salon marketing. Customers want to know what hair styles are well-executed at a salon and what the results look like when choosing a salon. Thus, salons with numerous hair style photos can instill greater trust in customers.
For example, by posting various hair styles on Instagram or a blog, customers are more likely to trust and visit that salon. Therefore, salons with many hair style photos naturally attract more customers, leading to higher sales.
The key to increasing salon sales: hair style photos!
Having a lot of hair style photos allows you to suggest various styles to customers, thereby increasing customer satisfaction. For instance, when a customer desires a specific style, showing similar style photos during consultation makes it easier for them to make a decision.
Additionally, a variety of style photos greatly helps promote the salon's hair styling skills. This approach can attract new customers and encourage repeat visits from existing ones. Ultimately, with many hair style photos, sales will naturally increase.
Difficult to find hair models? Nowadays, AI hair models can solve that!
However, it's not as easy as it seems for all salons to post various hair style photos. Finding hair models can be quite challenging. To recruit models, you often need to spend time posting ads or searching for models, and even if someone volunteers, they might not be suitable for the specific hair style being done.
Moreover, if you suggest taking hair style photos after achieving great results on an actual customer, they often want their face to be blurred, making it difficult to represent the actual hair style 100% in the photos.
That's right. The biggest challenge in recruiting hair models is portrait rights. You need to obtain consent to use photos that expose the customer's face, which involves a lot of procedures. Sometimes, even if they initially agreed to show their face, they may later ask for the photo to be removed. To maintain a good relationship with customers, you often have to comply.
Recently, many salons have started hiring AI models as hair models to post various hair style photos. AI hair models are virtual characters, meaning there are no portrait rights issues at all; once you upload them, you can use them forever. You can also create models with the most suitable eyes, nose, and mouth for the hair style you want.
You can also utilize existing customer style photos. Since you can just change the face, it’s easier to get permission, as there’s no face exposure. You can even replace mannequin hair models with human ones!
Creating AI Hair Models with Draph Art
You can create AI hair models using 'Draph Art', developed by a generative AI startup.
First, prepare the photo of the hair model whose face you want to change. It's fine to use regular photos of people with their faces fully exposed, mannequin hair models, or even photos with blur effects. Here, we will use a blur photo.
Go to [Model] - [Model Change] and upload the original image under [Blur].
Select the areas you want to keep, including the hair style. The selected area will be highlighted in green. Here, we decided to keep only the hair and body, while generating a new face and background. We chose a 'cafe' background for this.
Tada! Draph Art's AI analyzed the photo and created a new face and background. It even produced not just one, but four images.
▶ Try out the Draph Art model change
When comparing before and after, the AI hair model photo without the blur showcases the hair style's charm much better, right?
Additionally, you can recycle existing hair model photos. You can change not only the face but also the hair color. By using AI hair models, you can obtain various hair style photos without any portrait rights issues.
Consider using AI hair models for salon promotion!
If you're struggling to utilize more hair style photos, consider using Draph Art's AI hair model feature. This will provide customers with more options and help boost your salon's sales!
▶ Try out the Draph Art model change
Draph Art is bringing innovative changes to the beauty market using AI technology. For salons facing challenges with portrait rights issues, it's an excellent solution. Soon, using AI hair models in the beauty market might just become the standard! Enhance your salon's competitiveness with Draph Art's AI hair models!
